Strategically positioning your brand in the market (Brand Positioning) is essential and the foundation of any successful marketing tactic. If there’s one thing you believe in, it’s your product or service. You’ve spent countless hours developing – you’ve given so much effort at every step of the way; but what are you going to do… Read more about The Power of Brand Positioning
Each one brings something different to the table. When it comes to marketing, you really have four options: (1) do it yourself, (2) get an agency (3) get a freelancer or (4) hire a consultant. If you’re reading this article, it’s likely you’ve already stricken option one from the list, which means your current dilemma… Read more about Freelancer vs Consultant vs Digital Marketing Agency
Your market will be largely ineffective if you target the wrong people. If you’re running a small business, a well-implemented, cost-effective market strategy is going to be exactly what you need to increase customer count and sales. You know your product or service better than anyone, but marketing it to the masses is a game… Read more about How will Your Target Market Become Aware of your Business?
You may be surprised at how effective an email marketing strategy still is! There was a time not so long ago when email was considered to be the way of the future. But today—with the advent of various social media platforms and advancements in cellphone technology (texting, video calling, etc.)—email has since lost its position… Read more about Is Email Marketing Dead? Is It Worth Sending Email?
Digital Marketing Strategies Any business that wants to beat competitors in the online world must adopt proper digital marketing strategies. These are online tools and tasks that accomplish various goals of a business including conversion of visitors into leads, better engagement with clients, increasing traffic, stronger branding, generating sales, and attracting prospects. Each business goal… Read more about Digital Marketing Efforts That Will Boost Your Business
When it comes to marketing, the email list is a staple. Whether you’re a running a business, blog, or entrepreneurial venture, you’re going to need to continuously grow your email list in order to add and retain customers and subscribers. In fact, an ever-growing email list is a critical facet of most successful businesses. Below… Read more about 10 Strategies to Increase Email Sign Ups Today
Just like in high school, popularity is prestige. If you’ve ever wondered why most of the articles you see online—whether they be on Facebook, Twitter, or from the Huffington Post—seem to be watered-down aggregations of content in the form of an enumerated list, consider this: are the pieces really “watered-down” or are they just organized… Read more about When It Comes to SEO: It’s a Popularity Contest
Start seeing results immediately from a digital marketing strategy! There are so many tools and systems available today that can make marketing initiatives easier to use. Of course, an effective digital marketing strategy still takes time, but isn’t the time spent pursuing important business initiatives worth it? Nobody likes to waste time, right? With the… Read more about Why Digital Marketing Is Worth Your Investment