Connect & Company, an agency providing PR for public projects, approached AE Design Co. in need of a high-quality construction website to keep the public up-to-date on their client’s latest highway construction project.
AE Design Co. not only provided a construction website design but developed it into a complete system and tool for them to keep the public up-to-date exceptionally easily. This effective website was built using WordPress with an email marketing & SMS automation system integration. Every time their staff updated the website, an email or SMS message would automatically send to anyone that subscribed to receive updates through the website. Apart from the visual appeal of the web design, a Twitter feed, downloadable maps, an image gallery, and a contact form were also added. The site was specifically designed to be mobile-first with search engine optimization so travelers could easily find the site on search engines.
Not only did this online system save Connect & Company’s staff time, but it was easily searchable by the public and kept website visitors up-to-date quickly on all the latest road closures and detours. This public transport website reduced public complaints and made our client that much more successful with their PR campaign. To top it off, this project was completed in record time!
- Website Design & Development
- WordPress Training
- Email & SMS Marketing Automation
- Digital Analytics