Google Ads (PPC) or SEO

Google Ads (PPC) or SEO? Which will grow my small business?

Oct 1, 2020

Businesses looking to promote their business online face a difficult and critical decision – Google Ads (PPC) or SEO? – Learn which strategy is right for your business.

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facebook ads

Facebook Ads for Small Businesses During COVID-19: Strategies & Examples

May 3, 2020

Utilizing Facebook ad targeting & Instagram ads is an effective way to increase your brand awareness, leads and sales during COVID-19 and beyond. Here’s why Facebook Ads are a good idea.

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local marketing

Top Local Marketing Strategies You Need To Be Doing Right Now

Apr 21, 2020

Are you sick of paying top dollar for bad leads? Learn which local marketing strategies can help your small business increase calls, leads and profits.

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small business help

San Diego Small Businesses Giving Back During COVID19

Apr 10, 2020

Support small businesses that are shining bright by helping the community during COVID-19. Learn ways you can support local businesses, and take advantage of all the resources available whether you’re a consumer or small business owner.

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marketing funnel

The Marketing and Sales Funnel: The Matchmaker’s Playbook

Apr 6, 2020

Read this article to learn how to generate more leads and better customers by aligning your marketing strategies with your customer’s journey within the marketing and sales funnel. Drive stronger brand awareness, greater sales, and ultimately more loyalty!

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3 keys to marketing success

3 Keys to Unlocking Marketing Success

Mar 29, 2020

No matter your experience level with marketing, these three ingredients will help you take your business to the next level and reaching marketing success.

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digital marketing small business coronavirus

Turning to Digital Marketing to Help Your Business Survive COVID-19

Mar 22, 2020

These times are uncertain, and we are all feeling the impact that COVID-19 is having on ourselves, our family, and our economy. Many of us are not sure what to do, especially if you are a small business owner. Follow these tips for marketing & managing your business through the coronavirus.

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What can I do to increase foot traffic at my trade show booth?

Feb 11, 2020

Use these simple marketing strategies to turn your trade show experience into a success for your business.

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digital marketing cost

Did You Know Digital Marketing Costs are 100% Tax-Deductible?

Dec 5, 2019

Here’s Everything You Need to Know About Marketing Tax Deductions According to a recent study, the average American spends 6 hours and 42 minutes online. What does that mean to a… Read more about Did You Know Digital Marketing Costs are 100% Tax-Deductible?

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Why Digital Marketing Doesn't Work

Why Digital Marketing Doesn’t Work

Dec 7, 2018

These are some misconceptions in digital marketing you need to know. What Is Digital Marketing Anyways Digital marketing is all about reaching your ideal customers at the points where they… Read more about Why Digital Marketing Doesn’t Work

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Invest in SEO

Reasons Why Your Business Should Invest In SEO

Dec 5, 2018

You can’t market online without a thorough understanding of SEO. If you’re a business hoping to survive in this digital era, a basic understanding of SEO is essential. The vast… Read more about Reasons Why Your Business Should Invest In SEO

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Strategies to increase email sign ups

15 Strategies to Increase Email Sign Ups Today

Nov 11, 2018

An ever-growing email list is a critical asset in most successful businesses. When it comes to marketing, the email list is a staple. Whether you’re a running a business, blog,… Read more about 15 Strategies to Increase Email Sign Ups Today

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Tips for relaunching your website

What to Know Before Re-launching Your Website

Nov 9, 2018

You’ve been contemplating the question for some time now: what are you going to do with that old website you used to use? Whether it was a raging success or… Read more about What to Know Before Re-launching Your Website

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Digital Marketing Strategist

How to Choose the Best Digital Marketing Strategist

Nov 6, 2018

There’s so much noise out there. To those companies looking to bring on a trusted marketing consultant who will leverage the internet to meet the goals of the organization, you… Read more about How to Choose the Best Digital Marketing Strategist

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Marketing Buyers Persona

Marketing Buyers Persona: Why it is important for your Business?

Nov 1, 2018

What Are Buyer Personas and How Do You Use Them Buyer personas are fictional characters that represent segments of your ideal customers. The key to building them is to identify… Read more about Marketing Buyers Persona: Why it is important for your Business?

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Tactics to reach target audience

Digital Marketing Tactics To Reach Your Target Audience

Oct 31, 2018

Your marketing will be largely ineffective if you target the wrong people. You can be everything to everyone! If you’re running a small business, a well-implemented, cost-effective marketing strategy is… Read more about Digital Marketing Tactics To Reach Your Target Audience

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Power of Positioning

The Power of Brand Positioning

Oct 15, 2018

Strategically positioning your brand in the market (Brand Positioning) is essential and the foundation of any successful marketing tactic. If there’s one thing you believe in, it’s your product or… Read more about The Power of Brand Positioning

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Freelancer vs Consultant vs Agency

Freelancer vs Consultant vs Digital Marketing Agency

Oct 9, 2018

Each one brings something different to the table. When it comes to marketing, you really have four options: (1) do it yourself, (2) get an agency (3) get a freelancer… Read more about Freelancer vs Consultant vs Digital Marketing Agency

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Target audience

How will Your Target Market Become Aware of your Business?

Oct 4, 2018

Your market will be largely ineffective if you target the wrong people. If you’re running a small business, a well-implemented, cost-effective market strategy is going to be exactly what you… Read more about How will Your Target Market Become Aware of your Business?

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is email marketing dead

Is Email Marketing Dead? Is It Worth Sending Email?

Sep 27, 2018

You may be surprised at how effective an email marketing strategy still is! There was a time not so long ago when email was considered to be the way of… Read more about Is Email Marketing Dead? Is It Worth Sending Email?

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