Manufacturers’ websites are key to communicating products and services to potential retailers and consumers. Optimum Technologies, a flooring product manufacturing business, was in need of a new manufacturing website design for their home page to better communicate their entire offering, the problems their products solve as well as supportive services they offer to their potential customers. It was important that the layout included an area to cater to their various personas and answer common questions right off the bat.
AE Design Co. created a world-class home page design to accomplish all their needs in a sleek, modern layout with a clear hierarchy to support their content marketing efforts. The website was built in Hubspot’s CRM with dynamic content blocks that change depending on the type of website visitor.
The client was very pleased with the final website design. Deciding to redesign their top website page was a marketing strategy that increased their overall conversion rate which resulted in more business!
Ensuring your website has a great user experience is the first step to being successful with your digital marketing. Optimum Technologies now has a great website all companies in the manufacturing industry should use as a model for their own.
AE Design Co. also developed a new logo for their latest product, Opti-Grip.
- Website Design
- Logo Design