About April Edwards

Hello! I'm AE Design Co's lead Digital Strategist & Creative Director. For over 15 years, I've been helping busy businesses get a grip on their marketing to increase profits year-over-year.

Meet me!

The Marketing and Sales Funnel: The Matchmaker’s Playbook

Read this article to learn how to generate more leads and better customers by aligning your marketing strategies with your customer’s journey within the marketing and sales funnel. Drive stronger brand awareness, greater sales, and ultimately more loyalty!

Did You Know Digital Marketing Costs are 100% Tax-Deductible?

Here’s Everything You Need to Know About Marketing Tax Deductions According to a recent study, the average American spends 6 hours and 42 minutes online. What does that mean to a business owner? It means if you want to find your ideal customer, chances are pretty good that you will find them through a screen. Digital marketing… Read more about Did You Know Digital Marketing Costs are 100% Tax-Deductible?

Why Digital Marketing Doesn’t Work

These are some misconceptions in digital marketing you need to know. What Is Digital Marketing Anyways Digital marketing is all about reaching your ideal customers at the points where they are spending most of their time. Think about when you’re trying to find virtually anything (a restaurant, doctor, accountant, all-inclusive resort, Halloween costume): do you… Read more about Why Digital Marketing Doesn’t Work

Reasons Why Your Business Should Invest In SEO

You can’t market online without a thorough understanding of SEO. If you’re a business hoping to survive in this digital era, a basic understanding of SEO is essential. The vast plurality of brands out there think they know how SEO works, but many don’t actually know the ins and outs well enough to launch themselves… Read more about Reasons Why Your Business Should Invest In SEO

15 Strategies to Increase Email Sign Ups Today

An ever-growing email list is a critical asset in most successful businesses. When it comes to marketing, the email list is a staple. Whether you’re a running a business, blog, or entrepreneurial venture, you’re going to need to continuously grow your email list in order to add and retain customers and subscribers. Below are 15… Read more about 15 Strategies to Increase Email Sign Ups Today